Sour grapes
In a legal decision made at the end of January 2013 Hoyng Monegier’s Amsterdam office obtained an important victory for its client Loewe, in a dispute against Bang and Olufsen regarding Loewe’s Reference ID television sets design.
Loewe’s Reference ID (’Individual Design’) was introduced by Loewe in late summer 2012. Bang & Olufsen sought a [...]
Bang & Olufsen kicked off its ‘Inspirational Living’ consumer campaign - a new design initiative which transforms technology in one’s home with the assistance of professional interior designers.
The Inspirational Living campaign officially kicks off at the Salone Internationale del Mobile, one of the most prestigious furniture fairs in the world from today, 17 April, until [...]
Making sense of LED / LCD TVs
You see ‘LED TVs’ advertised everywhere: in electrical stores, on the Internet and in magazines. But just when is an LED TV not actually an LED TV?
And when a product has become over-commoditised with prices regularly dropping making profit margins ever-and-more thinner, how can a company boost sales while [...]
Once upon a time, around a decade ago, it was almost impossible to obtain Bang & Olufsen products in clean-cut white. The colour had fallen out of favour at a time when most products being manufactured by Bang & Olufsen were a mixture of just black and aluminium. How times have changed! Some of the [...]
