Bang & Olufsen and British luxury car manufacturer Aston Martin kicked-off a US tour this week of five exclusive Press and customer events in New York, San Francisco, Los Angeles, Chicago and Washington DC.
The exclusive DBS is equipped with the Bang & Olufsen BeoSound DBS audio system as standard and features a custom-made carbon black paint with a subtle metallic touch. Prospective customers to the events will have the opportunity to experience the car’s Bang & Olufsen sound system and can also enter a competition with first prize being a weekend loan of an Aston Martin (read more).
“We expect to recruit many new customers with BeoVision 10” stated Zean Nielsen, President of Bang & Olufsen America. “This product is visually stunning, versatile and has a very attractive price point which can fit into a variety of home environments.”
As interest, Bang & Olufsen opened its 50th store in the US last August. Occupying 108.5m² this new prestigious retail outlet is situated in Austin, Texas, and represents the third B&O store within this particular US State.